Eric Rubino

President, Chief Executive Officer

Eric brings over 30 years of experience in the Information Technology industry and a wealth of leadership and entrepreneurial expertise to the Ohana management team. As President and Chief Operating Officer, Eric is responsible for the day-to-day operations of Ohana as well as overseeing the strategic development and execution of the company’s business and product plans.

Over his career, Eric has held senior level management positions in several successful, high-growth businesses, managing and supporting internal operations, compliance and sales. Prior to coming to Ohana, Eric was Chief Operating Officer at InfoLogix, Inc., a leading mobile technology provider in the health care and commercial markets, where he and his executive team successfully lead the company to achieve its growth strategy. InfoLogix was purchased by Stanley Black & Decker in early 2011. Eric also was Chief Operating Officer of Neoware Inc., a $100 million thin client computing company, where he was responsible for all aspects of its business, from operations and information technology to human resources, customer service, engineering and administration, helping to lead to their acquisition by Hewlett-Packard Company. Another notable executive leadership role Eric held during his career was that of Executive VP and COO of SAP Americas, a leading provider of enterprise software. Having joined their team in the early 90’s, Eric played an integral part in infrastructure management and support services for the entire SAP Americans region. During his 11 year tenure, SAP Americas grew from approximately $10 million to more than $3 billion in total revenues.

Eric earned his B.S in marketing from Rider University, his MBA in Finance from St. Joseph’s University, and his JD in law from the Widener School of Law. He is on the Board of Directors of MCA Solutions, a Philadelphia based vendor for service optimization, and is the Chair of the Board at the Academy of Notre Dame de Namur, a Philadelphia based, Catholic, independent college preparatory school.

Alex Giacco

Chief Business Development Officer

As Chief Business Development Officer, Alex helps drive customer acquisition and adoption, as well as identifying and on-boarding key Ohana partners.  Alex joined the company in 2009, recognizing the power of Ohana’s vision and the value of its “spendage” business model.

A 30 year veteran in the financial services sector and card payment field, Alex has extensive experience overseeing business performance and strategic growth initiatives. Prior to joining Ohana, Alex served as Executive Vice President with Bank of America, and its predecessor MBNA, where he was responsible for the identification, evaluation, sales and implementation of all new strategies and products. During his tenure, Alex went on to successfully create and build the Growth Markets Development team for their Card Services division and developed health care payment programs, including Aetna Healthy Rewards credit card program and the MedImpact credit cards and HSA program.

Now as a key member of the Ohana executive team, Alex continues his business growth strategy and sales efforts, bringing on new business and new market opportunities, while creating the structure to support all of Ohana’s initiatives.

Chris Caffrey

Executive Vice President of Sales

Chris brings over 30 years of sales leadership in the Wireless/Telco, Cable and Internet and Connected Home business sectors to the Ohana team.

During his career Chris has been recognized for developing best in class 3rd party distribution strategies for AT&T Wireless, Sprint PCS, BellSouth and Comcast Cable in cooperation with leading retailers and OEM’s. Chris has been a pioneer in the development of strategic partnerships that enable retailers, e-tailers, distributors, OEM’s and service providers to create effective programs that focus on superior customer experience and retention.

Brad Newsom

Financial Controller

Brad has been with the Ohana Finance team since 2008 and manages the company’s day to day financial operations and reporting. He has a wide range of experience dealing with the unique financial challenges present in the promotional marketing industry.

Before Ohana, Brad worked with both TransUnion SSI and Mercer HR. He is a graduate of the University of Delaware.